Founded in 1911 in Brazil, Tramontina is an international brand with over 100 years of experience in manufacturing high-end housewares products. Now present in over 120 countries, Tramontina accompanies people in several moments of their lives with products ranging from kitchen utensils and equipment, appliances, agricultural and gardening tools, wooden and plastic furniture, utility vehicles, civil construction, electric hardware, to industrial and automotive maintenance.
Connily landed on Amazon as the first checkpoint to introducing Tramontina to The UAE. Being a global brand, Tramontina’s product existed on the platform, sold by individuals, retailers & distributors. Connily’s first task was to regain control of Tramontina’s product catalogue, optimise the listings & form a unified & optimised brand catalogue in which Tramontina controlled.
The team at Brand Matrix (Connily now) has been instrumental in the initial go-to-market research, e-commerce & digital marketing strategy for us. Brand Matrix has implemented our full digital marketing/e-commerce strategy, launching us on amazon.co.uk before expanding to our own website and driving traffic through search & social media advertising.
Professor Puzzle has been working with Brand Matrix for 18 months now, Brand Matrix provide full Amazon account management for .co.uk & .com, initially converting the channel from Vendor to Seller Central and subsequently launching new products, growing existing products sales & optimising bottom line profit.
Prior to working with Brand Matrix we had just rebranded and launched a new website, expecting a boost in revenue we actually saw an immediate drop off in traffic & sales. We were referred to Robert/Brand Matrix by another client, the team acted quickly and diagnosed the cause of the drop (lack of brand awareness/customers not associating us with the brand they knew), and put in place a strategy to fix this. Within the first month we were almost back inline.
Very good already hired again - Content Marketing.
Robert was a pleasure to work with! We had a tight budget with little room for error to achieve high growth in our sales, thanks to Rob we were able to scale & hit those goals despite the challenges that came our way!
He's hands on, has good strategies and good expertise in digital marketing as well as in the health & wellness industry (super important for our business!), and did his best to ensure all our needs are met. Would hire him again!
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